Okay Google, play Classic Rock.
Okay, playing Classic Rock hits on TuneIn.
What do you find easier, talking or texting? Talking, right? We're seeing a surge in voice technology. Google Home, Amazon Echo & Alexa Siri, and Cortana all offer consumers the option of searching for directions, getting the news, calling someone, or playing music with voice.
No more screens? Is this the end to entire categories of websites? Certainly, Google Adwords is going to see a huge change. Will we have branded audio searches? "It's Sunny with a high of 25 today, brought to you by the refreshing taste of......" Will it be the radio station, or the playlist or the artist that is important to the listener? These questions will start to be answered in 2018.
Siri itself has been king for some time now, but Google, Microsoft, and Amazon are now playing a big part in it. In fact, Amazon seems to be the early leader. Strategy Analytics released a new report last month forecasting 24 million smart speakers will be shipped globally in 2017, of that, 50% or 12,000,000 units are expected to ship in Q4 of this year. In the same report, they estimate that 68% of all smart speakers sold this year will run on Amazon's Alex platform.
Last May Google CEO Sundar Pichai announced during his Google I/O keynote that 20% of their mobile app and Android devices are voice searches. Yes, we used Voice to search this stat.
Okay Google, please contact the largest digital audio provider in Canada.
Okay, contacting leanStream now.