A recent survey was released by Audience Insights Inc, The Globe and Mail, and Ulster Media. It polled over 2,000 Canadians, showing us that 43% of the Canadian population has listened to podcasts at some point in time.
The study concludes that 86% of listeners started listening to podcasts in the last 5 years. Also included is that 87% of podcast listening being done at home.
Why are people listening to podcasts? Canadians listed their top-three reasons for listening is to be entertained, for interesting stories, and to learn something new. If you’re looking for some weekend entertainment, head over to TuneIn's Podcasts and find your next favorite podcast!
For the entire study and further details please go here: https://www.audience-insights.com/the-canadian-podcast-listener